Hermes is now in the coozie business

November 21st, 2011

Hermes Cup Cozy, $190 via Hermes

File this under: Things I Never Expected to See.

Hermes makes a lot of unexpected products; the company has done a great job transitioning from a leather goods brand to a full-on, ultra-luxury lifestyle brand, and with that comes unexpected pieces (flask, anyone?) to help Hermes devotees spread the French leather love into all areas of their lives. Now, with the Hermes Cup Cozy, you can Hermes-ify your day from the very beginning with your morning cup of coffee. After all, who wants to wrap their $5 latte in cardboard? That’s so pedestrian.

Technically (if this issue can even be technical), this item is not a coozie, although I suppose you could put it on any drink you saw fit; I merely enjoy imagining a frosty Coors Lite at a football tailgate with $200 of Hermes leather wrapped around it. Instead, as I mentioned, it’s intended to protect your hand from the warmth that radiates from coffee in a disposable cup. One would worry about drips and spills, but if you’re buying this kind of knickknack, the idea of ruining something that costs a mere three figures probably doesn’t keep you up at night.

If that sounds like you, make your buying decisions and proceed to checkout quickly. This limited edition piece is part of Petite H, an Hermes project that runs online until November 22nd and offers unexpected pieces from Hermes artisans. If nothing else, an Hermes coffee sleeve is certainly unexpected. They come in three colors, but I think yellow is the clear winner. Buy through Hermes for $190.

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